Silicone Incense Holder, 2024
Inspired by the human form, Toosh adds a sense of humor and personality to the traditional incense holder. What began as a light-hearted joke quickly evolved into a serious design exercise. Toosh stands out for its engaging design, serving not only as a functional piece for burning incense but also as a conversation starter in any setting.
Constructed from high-quality silicone, Toosh is made to withstand heat while maintaining its aesthetic appeal. Silicone was chosen for its soft feel and texture, reminiscent of the human body, providing a tactile experience that complements its practical features like durability and heat resistance. Silicone also enables a wide range of vibrant color options, enhancing the product’s ability to either blend in or stand out to be displayed as a statement piece.
Toosh was showcased at JONALDDUDD for NYC×DESIGN 2024, as the inaugural project for Beeep.
Molecular Diagnostics Equipment for Point of Care, 2023
Mammoth Biosciences, co-founded by Nobel Prize winner Jennifer Doudna, is developing CRISPR-powered diagnostic devices that can test and detect multiple pathogens at once, while being low-cost, simple, and portable for home and Point-of-Care (POC) use.
Mammoth asked frog to design accessible diagnostic solutions to bring cutting-edge molecular diagnostics beyond laboratories, with a focus to create a brand strategy and design language system.
SEEKR is a compact benchtop device designed for rapid results during clinical appointments, whether at the doctor, urgent care, or pharmacy. Its precise yet friendly interface provides practitioners with clear, glanceable results. The color-coded screen offers instantly recognizable status updates, ensuring easy readability for healthcare practitioners and peace of mind for patients within a single visit. By bringing lab-quality diagnostics to decentralized settings, SEEKR provides accuracy and enables timely personalized solutions.
The design team conducted extensive human factors research to understand patient and practitioner needs. Prototypes were built and tested based on real-world diagnostic use and POC workflows. This data shaped the devices' workflows, features, engineering, and brand identity. frog helped Mammoth set a clear direction, defining a set of north star product DLS and brand strategy.
The design shown on this page is an abbreviated version to maintain confidentiality.
Chase Card Reader, 2021
With many fintech companies disrupting the market with their sleek POS devices, Chase identified the need for a versatile and reliable payments solution for small and medium sized businesses. Chase asked frog to create their next generation of point-of-sale devices to develop a new hardware design language that reflects Chase's commitment to modernity, quality, and security.
Generative and evaluative research ensured both merchant and user needs were met. The card reader was designed specifically to support the checkout experience for both in-store and on-the-go businesses, allowing SMB owners to adapt to their needs - when used on the checkout counter as a stationary device, the reader docks at an ideal viewing angle and can be anchored for added security.
Key features include a unique round form factor inspired by Chase’s brand language and logo, and a screen for transparency throughout all parts of transactions. The product also caters to evolving business needs by prioritizing wireless and contactless payment methods.
By addressing the diverse needs of SMBs, the Chase Card Reader positions Chase as a trusted partner in the payments space, streamlining payment processes for merchants while enhancing customer trust.
The Chase Card Reader is part of a larger design language system encompassing a broader set of point-of-sale devices that have yet to be fully unveiled.
5G Home Internet Gateway, 2021
In 2021, AT&T approached frog with a goal: to create a flagship home internet device that would redefine the concept of home connectivity. The result was the "All-Fi Hub," a cutting-edge 5G Home Internet Gateway that would set a new standard.
In an era where home internet connectivity has become an essential part of daily life, the All-Fi Hub was conceived to tackle the challenge of delivering lightning-fast 5G internet to every corner of the home. This project aimed to provide not just a solution but a seamless experience.
The All-Fi Hub's design isn't just about the minimal aesthetics; it's a holistic approach to improving the user experience. The team had to consider ways to allow for an optimal the placement of the gateway in order to ensure an effective Wi-Fi signal distribution that comes from 5G cell towers. Versatile mounting fixtures were designed, enabling placement on surfaces, walls, or window sill, all while not interfering with the device's minimalistic aesthetics.
One of the standout features of the All-Fi Hub is its LED dot matrix on the front. This matrix serves a dual purpose, providing clear communication during the setup process and transforming into a functional LED clock. To enhance user satisfaction, we developed custom fonts as well as various animations that change according to the state of the device that are tailored specifically for the 7x21 LED matrix, creating an unique and delightful out-of-the-box experience from the initial boot-up to day-to-day use.
Metal mirror, 2023
What determines the value of an object? Is it the quality of its construction, longevity of its materials, manufacturing methods, or something else entirely?
By taking an everyday object and reconstructing it using a single material - recycled aluminum, Alumirror challenges the viewer's assumptions about what makes an object valuable.
Two mirrors, identical in overall shape and function yet vastly different in their construction, invite the viewer to reflect on the intricate relationship between materiality, design, and the perceptions of value.
Alumirror was showcased at AmDC's might delete exhibit for NYC×DESIGN 2023.
Dollar Store Mirror: Polypropylene, Silvered Glass
Alumirror: Machined recycled aluminum
Design language system and product design, 2018
Walmart approached frog to refresh their in house consumer brand onn and Blackweb. Although the products had good quality considering the affordable price, their overall brand and consumer recognition was lacking behind other big and small competitors on the shelf.
To stand out from the serious and technical products from the competitors, a new brand was born. To better cater to their target audience while grabbing new value oriented customers at the aisle, we unified the two brands under a single identity, 'onn,' and developed a new design language system that guided both packaging and product design.
Packaging was to exude a sense of fun and youthfulness. The front face of the box was to prominently feature a simple yet catchy phrase that highlighted the product's key functions, utilizing set of bold colors chosen from a new brand color palette that conveyed a sense of youth and optimism.
Three hero products were also designed to drive and set an example of the new product design language system - headphones, portable battery, and bluetooth speaker. With the three products used as an example, frog created a detailed documentation for designing any new future products, as well as set of guidelines for selecting the best white label products that matches the new brand.
onn. is still following the brand DLS today.
Open-ear headphones, 2019
Designed as a speculative concept product, UNUM is a result of a thought exercise to challenge the typical audio products at the time that are purely focused on delivering isolated personal audio. What if personal audio and augmented audio experience allowed the wearer to be present and be part of the world around them?
As an open-ear device that is always worn, UNUM challenges the idea that headphones usage is an isolating social experience. The concept came about by reduce the standard headphones architecture itself by getting rid of the main driver cap to open up the ear. Through further ideation, the team redefined what the new open-ear headphones might look like, and how they might impact the usability and perception around a new category of product. The open architecture allows users to remain present in their real-world communications.
Designed to always be worn, UNUM provides ambient and augmented audio while keeping the user present in their surroundings. The round form frames the ear without covering it, making it clear that the wearer can still hear their surroundings. Designed for the Zero UI era, the frog team envisions increasing opportunities to arise as sound becomes more central to digital product development.
UNUM was featured in various media including Forbes, and was a finalist at SXSW 2020 in the conceptual design category (the event & awards were cancelled due to COVID).
On-demand hot & cool water carafe, 2019
Powered by the Ohmic Array technology from Heatworks, Duo is a new unprecedented water system that delivers on-demand hot water, precision temperature control, and water filtration in one package.
The design of Duo emphasizes its dual nature with two spouts, one for hot and another for cool water, while borrowing from the interaction of traditional carafe - tip to pour. The carafe has an activated charcoal filter to ensure best tasting water, and is suitable for any instances that require heated water - from brewing a perfect cup of coffee or tea with precise temperature control, to making an instant cup noodles, oatmeal, or warm baby formula quickly.
The water reservoir holds 4 cups of water, and the battery is powerful enough to provide 4 cups of heated water at its full charge.
Piggy bank, 2018
Oink is a modern take on the traditional piggy bank, featuring a minimalistic spherical form cast in concrete. Utilizing 3d printed molds and experimenting with rotational molding, the end product is produced to feature a hollow core for some spare change.
Beneath its bottom lies a whimsical secret—hidden nostrils that only reveal themselves when you pick up the piggy bank.
When it's time to part ways with Oink, simply give it a firm tap with a hammer or a strong strike against a solid surface to reveal the treasures it holds inside.
Oink was showcased at AmDC's BUILT exhibit for NYC×DESIGN 2018.
Filtered air mask, 2020
A consumer mask for the pandemic.
JustAir is an adaptive air mask that is both functional and fashionable enough for daily consumer use. By shrinking the power, filter and air circulation components into a small module that sits behind the wearer’s head, JustAir is small and ergonomic for casual day to day use, yet powerful enough for front line workers.
As COVID precautions become a fixture of daily life, consumers are looking for more functional, fashionable and seamless face mask options. Just Air fills this need by combining the high-performance filtration of industrial air masks with the aesthetic sense of today’s consumer tech.
Ribbon structure holds all necessary components to provide constant flow of clean air to the wearer - mouth shield with non-woven N95 filter and optional eye protection lens attaches via magnets, and the main blower unit with HEPA filter securely clicks on the back.
When on the go for an extended period of time or getting exposed to crowded areas, a larger blower module provides enhanced filtration as well as longer battery life to last entire duration of the trip.
Canned beer conditioning & serving device, 2016
Fizzics, after a successful crowdfunding campaign that raised $250k for their V1 product, partnered with frog to develop a new design language system for their next generation of devices. The primary objectives of the project were to craft an appealing design that would resonate with a broader audience, imparting a premium feel to the product, while also enhancing usability and ease of cleaning. Additionally, the aim was to launch a successful Kickstarter campaign to secure funds for bringing the product to market by the end of 2016.
Generative workshops were a key component of the project with Fizzics clients. These workshops were conducted to discuss, evaluate, and align on existing and new features to be included in the new Waytap device. Through iterative sketching and rapid physical and digital prototyping, a tall cylindrical tower with a weighted base emerged as the general form. This base protrudes to hold the drip tray, while the main focus of the design was to highlight the key touch points of the device; the incorporation of a gear-shifter inspired handle and a mechanical gauge on the top not only enhanced the device's premium and sleek appearance but also improved the pouring experience by guiding the user.
The redesigned product made over $1MM on kickstarter, and $2MM on Shark Tank.
View WAYTAP on Kickstarter
Micro countertop dishwasher, 2018. Heatworks x frog
Tetra is a result of an collaboration between Heatworks and the design team at frog, initially born from an internal design challenge to reimagine traditional dishwashers. Inspired by Heatworks' groundbreaking Ohmic Array Technology, this partnership set out to challenge the status quo of large, cabinet integrated dishwashers.
While dishwashers offer undeniable convenience and water conservation benefits (a fact not always recognized by consumers), the frog NY team aimed to tackle the primary limitation to allow for more wider adoption even in smaller apartments and rentals in urban areas by significantly reducing the size.
Tetra, a compact, countertop dishwasher powered by Heatworks' efficient Ohmic Array technology, enables the device to clean two full place settings in just 15 minutes, using a mere gallon of water. With its reduced size and straightforward water loading and unloading process without the need for plumbing, Tetra seamlessly integrates into various locations throughout the house, catering to the needs of both urban and suburban dwellers.
What sets Tetra apart is its modular rack design, adaptable to a diverse range of consumer needs. Beyond dishwashing, it can accommodate items like baby bottles, wine glasses, and even support sous vide cooking. Tetra rethinks the typical dishwasher architecture from ground up enabled by a new technology, offering an eco-friendly, space-saving solution for modern living with greater efficiency.
CES 2019 Best of Innovations Award for Home Appliances
CES 2018 Editors Choice Award
Skateboard, 2018
Skate:Moss was designed for frog's 2nd annual NYC×DESIGN event, DECK×DESIGN. The prompt was to design a skateboard, no rules. All the entries by various design firms and artists in NYC were sold to public through a silent auction, and 100% of the proceeds went directly to ArtStart, a non-profit that brings the creative arts to underserved and homeless youth.
Read more about the event on Core77: Our Favorite Skateboard Designs from frog's DECKxDESIGN Challenge
Design by XY Feng and Jung Soo Park.
Skate Moss was shown at DECK×DESIGN during NYCxDESIGN 2018
TouchTunes 3rd Gen Jukebox, 2016
The frog team set out to design the next generation jukebox for Touchtunes, taking the strengths from previously-frog-designed TouchTunes Virtuo and Playdium. The Virtuo was a huge success in modernizing the jukebox in bars, and the Playdium had an improved architecture that allowed easy maintenance and service.
The modular architecture of the Angelina jukebox allows two different types of machines, enabling two different business models for TouchTunes. Bars and restaurants can install the cashbox versions for customers to play their songs, while more private environments like offices, gyms, or homes could install a subscription version that skips each transaction to play a song.
CES 2018 Editors Choice Award
Industrial Circuit Breakers and Accessories, 2015
GE partnered with frog to design a new line of industrial circuit breakers used in large buildings, facilities, and factories. During early on-site research at various locations where GE's previous generation circuit breakers were in use, the frog team identified a critical issue related to circuit breaker mounting - the problem was that these circuit breakers were being mounted in various orientations. This issue, beyond being an inconvenience, posed a potentially significant safety risk for both operators and the facilities when servicing in an emergency.
To tackle this challenge, frog team implemented a series of enhancements:
First, streamlined the front label placed essential information at the forefront for quick and easy reference during emergency servicing.
The next significant improvement was the introduction of a rotating faceplate. This innovative feature ensured that critical information labels always remained upright and easily readable, regardless of the breaker's installation orientation that could vary greatly from a location to another.
Furthermore, the team incorporated a separate battery-powered light-up trip button. This addition was designed to facilitate clear status reading when the breaker tripped the service room was dark due to power outage. It not only boosted safety measures but also significantly ensures responsiveness of the servicing process.
With its simplified and innovative design, together with remote monitoring and predictive maintenance capabilities, GE’s GuardEon empowers customers to operate electrical distribution systems with reduced risk and greater confidence. The rotating faceplate of GE GaurdEon was patented for allowing effortless legibility in any orientation and in low light situations.
Dual-screen smart phone, 2016
The most recognizable features of the Meizu Pro 7 is its dual display design. The main 5.2-inch front display delivers the usual stunning visuals, while the secondary 2-inch display on the back is a gateway to quick notifications, time, and even high-resolution selfies with the rear camera.
Candle holders, 2015
Firewood was showcased at Curse the Darkness exhibit at 2015 Sightunseen Offsite for NYC×Design
Design by Jina Seo and Jung Soo Park
Table lamp prototype, 2019
TP-II is a table lamp crafted from pigmented cement, designed for the Tala Porcelain II LED bulb. Its industrial-inspired cement base contrasts with the delicate sand-blasted glass bulb. Each lamp is a unique in nature from the casting process, varying slightly in color and surface texture.
Lee table lamp is a prototyped made with a 3d printed mold.
Public Network Hub, 2015
for LQD by frog
Hammer, 2012
By attaching magnets on the handle of the hammer, the user no longer needs to hold and carry nails in an uncomfortable fashion: simply bring Neo to a pile of nails.
Spun Aluminum Flashlight, 2011
While most of flashlights in the market are hidden in drawers, Stela features a sleek look, encouraging the product to be displayed as a decorative sculpture in a room for a better access in emergencies.
2019
Design language system and product design for onn.
Design by Jung Soo Park (ID), Kebei Li (ID), Sandra Pan (ID), Adam Wrigley (ME), and Francois Nguyen (CD)
